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Showing posts from July, 2015

10 takeaways from Global Sports Fan Summit 2015

Running a startup in a nascent field, one does not come across a great a deal of direction from the outside world. There is no blue print that exists for what you are doing and everyday is an experiment which you hope will take you closer to your goal. At Fantain we find ourselves trying a hundred different things and sprinting in four different directions, presuming it is taking us to our goal. We felt it was important to look around and learn, to benchmark with the best in the business.  This could save us time and money, and ensure that we don’t have to make all mistakes ourselves.

With this in mind, I attended the Sports Fan Summit (http://www.sportsfansummit.com) held in Sydney, Australia in June 2015.  I am glad I did. The Summit was a fantastic opportunity to meet some of the best minds in the world as it relates to engaging sports fans.  I got the opportunity to share ideas with people who are constantly innovating.   We were able to develop a vision for the company based on gl…